Games Data Forum

Due to COVID-19, Amazon Prime Day, which is usually held in July, has been delayed until October 13 and 14. This is an event with special offers and discounts for users of this marketplace; which represents a golden opportunity for consumers and brands before the arrival of other key dates such as ...

According to the Packlink study, this is a man between 40 and 50 years old, who spends more than fifty euros a month on his online purchases and usually uses them to buy gifts. The study also points out that Spaniards are those who concentrate their purchases most during sales periods or major ...

Consumer spending within e-commerce apps increased by 81% on Black Friday 2022 compared to the daily average in November. On Android, the growth was 61%.
E-commerce marketers worldwide spent $4.9 billion on attracting app users in 2022. However, the economic downturn led to a 25% drop in spending in ...

PepsiCo has chosen Barcelona to set up a global digital hub that will require an investment of 70 million euros. The American multinational food and beverage company has decided to open this operations centre in the outskirts of the city, where it will create around 400 jobs within three years ...

Brands and digital giants also have a lot to say when it comes to building a more environmentally friendly network of networks. It is in their hands, for now, to make the Internet a place focused on purpose. Advertisements, for example, gobble up a large part of the space available on the web and ...

At the Apple Event held yesterday afternoon in Cupertino, Tim Cook, perhaps afraid of ruining the eminently festive spirit of the occasion, did not want to refer directly to the war in Ukraine. Nevertheless, many saw in the outfit worn yesterday by the CEO of Apple a completely veiled nod to the ...

The cemetery of companies is full of companies that did not see the future coming, but also of those that did not know how to provide short-term benefits ,» said Antonio Arizón , Managing Director of CARAT Madrid, after emphasizing that «success lies in versatility.» «Integrated solutions, data and ...

Spotify is announcing the expansion of its video podcasting capabilities into new countries with particularly strong podcaster communities. In addition to the United States, United Kingdom, Ireland, Canada, Australia and New Zealand , creators in Spain, Germany, France, Italy, Brazil and Mexico who ...

Display & Video 360 has integrated programmatic buying platforms focused on outdoor advertising such as Hivestack, Magnite, PlaceExchange, Ströer SSP, VIOOH and Vistar Media . Through these platforms, advertisers will have access to thousands of screens operated by ClearChannel, Intersection ...

The secret to the passionate love affair between Amazon and Spanish consumers seems to lie in the e-commerce company's fast delivery and vast product catalogue . 77% of Spanish Amazon users particularly value short delivery times, while 58% value the wide variety of products as the most important ...