Cost varies significantly from one software to another . Generally, prices range from 10 to 150 euros per user per month.
Before you equip yourself, be sure to compare the solutions . Choose one that suits your goals, but also your budget. Study its features carefully to choose the one that offers the best value for money.
As with any new software, teams need time to adapt. Internal training vp quality email lists on the tool can help, especially if their digital skills are limited. Encourage sales team buy-in on the solution.
Finally, try to find the right balance between efficiency and complexity. Assess the needs of your sales team. Some software programs offer cutting-edge, advanced features that won't necessarily meet your salespeople's expectations. The tool should enable them to gain efficiency, so focus on the essential features.
The different features of a prospecting software
Discover the essential features of a digital prospecting software:
Mass mailing ;
Dashboard, reports with statistics;
CRM integration;
VoIP technology;
Recording of phone calls ;
Automation of contact making;
Analysis of behaviors, responses;
Custom onboarding;
Lead search;
Chatbot and online messaging;
Help with script writing (telephone prospecting);
Automatic data capture to qualify prospects.
Features can be divided into four main categories:
Management of "cold" and "hot" prospects. Here, the goal is to identify prospects and qualify them. If relevant, it is then possible to convert them into "hot" prospects and then into opportunities. A prospecting tool allows you to separate leads, follow their evolution and also better manage the sales funnel.
Sales follow-up management. The greater the volume of leads to manage, the easier it is to lose track... A multi-channel prospecting software prevents forgetting to follow up with contacts. It allows salespeople to create reminders in a few clicks, synchronized with their calendar.
The sales funnel. Digital prospecting software should accurately reflect the sales process. The different stages of the funnel correspond to the stages that leads go through, from qualification to closing. You can see the status of all the prospects in progress at a glance. Depending on your priorities, you can focus on cold or warm leads.
Tracking salespeople activity . Multi-channel prospecting software provides access to statistics and dashboards. The manager has a global overview of the sales team's activity, performance and future results.
What are the most used tools on the market?
Discover our top 15 digital prospecting software , along with a comparison of their prices.
