structure types is hierarchical. It’s like a pyramid, where the buy whatsapp phone number list home page is on top then followed by categories and individual pages. Site structure allows you to ‘tell’ search engines which pages are the most important, helping those pages rank higher. User Experience In addition to SEO, site structure is also beneficial for enhancing user experience. Helping users navigate your website is crucial for keeping them on your website for longer and driving more conversions (e.g. purchase, sign-up form submission). Tips to Improve Your Site
why site structure plays an important role in SEO, next let’s take a look at ways you can improve your website’s organization. Make your structure logical It’s imperative that your site structure is logical to make navigation easy. Set up a new website or update your current website with a site structure that will help search engines crawl your website and visitors find information quickly. Remove old content Clean up your website by removing old, outdated content. Make sure to redirect the URLs of deleted pages so visitors don’t arrive at a dead-end, which increases the likelihood
that they’ll bounce from your website. Evaluate categories A bloated category with many pages should be broken into separate categories so visitors aren’t overwhelmed by a long list of pages. On the other hand, consider merging small categories that have few pages into broader categories. Don’t bury important pages Burying important pages deep within your website hurts usability and crawlability. Strive to have a ‘shallow’ website where
