OnePlus Case Study On October 29, 2018, Android-based 11-digit phone number format philippines smartphone company OnePlus announced that it would launch the much-anticipated OnePlus 6T phone on October 30, 2018 – yes, just a day ago! However, Apple released a much-anticipated product on the same day, so OnePlus quickly pivoted and announced a November 6 launch.before publishing any news. Of course, you can't always predict what your competitors will do, so it's a good idea to stay flexible.

OnePlus' OnePlus 6T launch has everyone excited, mostly using X now Twitter. They livestreamed the New York City event globally and ran a smart campaign on seven handles covering the US and Europe. Through trailers, ticket sales and custom emojis, OnePlus ensured fan hype and engagement. On launch day, they curated the conversation through a live event page, making it easy for fans to participate and stay connected. For those not on X, you can register your interest via email.