Traditionally, real estate agencies have always had an office where they carry out all their daily tasks. The office is not only where your employees work, but also where you receive visitors, have a showcase for the public, and much more.
The problem is that buyers are increasingly turning to the Internet to purchase homes.
Instead of visiting an area on foot, many people choose to visit portals such as Idealista or Fotocasa to take a virtual tour of the property. From the comfort of their home, of course. If it is no longer necessary to receive clients in an office, could a 100% online real estate agency work?
Do you really need an office for your real estate agency?
It is normal for every real estate agency to have an office, preferably located in a busy area so that everyone can see that you exist.
You wake up every morning, open your doors, and go about your business while people look at your window and your property portfolio. Hopefully, your window will catch the eye of some people and they will stop to take a look. And maybe you will have a potential buyer on your hands.
But really, having an office doesn't serve much purpose.
The usefulness of having an office in a real estate agency
Typically, you need a physical office to do the following day-to-day tasks:
Receive interested clients and meet with them
Show your shop window to the public and promote your properties
Having your employees in one place
Make a presence and showcase your brand
But apart from meeting clients in person, everything else tunisia code number can be done 100% online and without an office. Every day new technologies emerge that allow you to promote yourself through the Internet - for example, you can offer virtual tours directly on your website, or work with a 100% remote team thanks to all the communication tools that exist.
People buy houses online
In recent years, people have moved from looking for houses on the street to looking directly on the Internet.
The new way to buy a flat is to search on Google, or go to one of the main real estate portals to see what is available in the area. In fact, this is one of the reasons why real estate agencies rely too much on portals these days.
When they are interested in your apartment, the normal thing is to arrange a visit without having to go to the office. And if they like the property, all that remains is to negotiate and sign the sale of the property - at the notary's office, not at your premises.
Personally, I have had the opportunity to see both sides of the sale of a flat recently, and the real estate office has not been necessary at any time.
- Board index
- All times are UTC
- Delete cookies
- Contact us