The Amazon Brand Store allows you to create your own website on Amazon and present your products and your brand comprehensively. Design your Brand Store attractively, with meaningful images and text to strengthen customer trust and establish your brand. Use the various layout options and integrate your Brand Store into your marketing campaigns.
4. THE BENEFITS OF THE AMAZON BRAND STORY
More and more brand owners on Amazon are recognizing the growing importance of the Amazon Brand Story in order to present themselves as a professional company and gain the trust of customers. But what exactly is behind an Amazon Brand Story and how can it be created and used?
The Amazon Brand Story goes beyond a traditional product cambodia phone numbers description. It offers brands the opportunity to communicate their story, values and mission and build a deeper connection with their customers. The Brand Story creates context for the products and answers the question of "why" behind the "what". Although creating a Brand Story requires a certain investment of time, it is worth it because it only needs to be created once and can be applied to all products or ASINs of a brand. The Brand Story is then displayed directly above the traditional A+ content on the product detail page.
5. AMAZON VINE: THE PROGRAM FOR PRODUCT TESTERS
Customer ratings and reviews play a crucial role in building brand presence on Amazon. With the "Amazon Vine - Product Testers Club" program, Amazon offers retailers the opportunity to generate reviews for their products. Similar to other tools, such as A+ Content, the Vine program was originally only available to vendors. Since 2019, however, sellers with a brand registration can also benefit from it.
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