MAAC and SurveyCake join forces to provide LINE

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Are you still using paper questionnaires to collect data? Many brand customers have experienced pain points such as low authenticity of data in paper questionnaires and complicated data collection. SurveyCake, an enterprise-level cloud questionnaire service, has teamed up with LINE marketing experts, Crescendo Labs, to encourage users to fill in real information through a reward mechanism sent by SMS, email, and LINE. And combined with the official LINE account, brands can create a unique questionnaire experience. Below we have compiled three major advantages for you to understand LINE combined with SurveyCake questionnaire form at once!

1. Enhance interaction opportunities
When users scan the QR Code for filling out the questionnaire to receive rewards, the brand can direct users who have completed the SurveyCake questionnaire to the official LINE account, reminding users: "Go to LINE to receive the discount!" Through the connection of MAAC, brands can easily collect user feedback, add LINE friends, and automatically sweden whatsapp phone number send coupons in the form of LINE, greatly increasing the interaction rate.

2. Fill in the answer value and then apply it
Another great advantage of SurveyCake is that behind each question, brand users can set their own meaning in data connection, or labels from a marketing perspective. With the application of LINE data concatenation , when users who have filled in the form fill in other anonymous questionnaires in the future, the background can still identify the filler's LINE UID. By setting labels, the answer can automatically become a labeling system. For example, users who enter "the first time to dine at our restaurant" will be labeled "new customer", and users who fill in "more than 5 times" will be labeled "moderate customer". Loyalty" tags, etc. Filling in the questionnaire is no longer just a superficial answer. The collected data and tags can also be used for advanced CRM applications in the MAAC backend to create precise remarketing.