While the blog format has evolved a lot over the past 20 years, it azerbaijan telemarketing data has never been more important on the internet in the race for visibility and ever more relevant information. The good news in 2022 is that it is extremely easy today to have a blog attached to your website, and it is even widely recommended if you want people to find you and talk about you!
But then, why is it so important today to have a blog on your website in order to increase your traffic and convert more of your visitors into customers?
You have greater visibility
By creating a blog for your website, you optimize its online visibility. Today, having a blog is an essential tool in a natural referencing strategy, because it allows you to display a lot of information that did not require a place on the static part of your site. As you know (and if you do not know, we let you reread the importance of the SEO pillar on On-Site Content ), creating relevant content on your website is the key point of any good SEO strategy. By creating a blog, you can publish quality content using keywords or queries that correspond to your sector of activity or your preferred field and that are typed by an Internet user on Google. And the more efficient you are in your speech, the more Google will position you on many keywords to find you even more, by long tail first, then towards short tail.
Remember this very simple equation:
The more pages you have = The more likely you are to be seen
Your site is alive and you show it to Google
It is sometimes important to remember that Google likes its information to be fresh ! If your site has not changed one iota in years, there is no doubt that Google thinks that this information is no longer up to date or that your site is slowly sinking towards its imminent death. When Google visits your site for the first time, it records everything it finds (the pages and texts that are there). When it comes back a few days later, if it does not find any new information to sink its teeth into, it will not bother to refresh its information about you and will come back again in a few days... then these days will space out to become weeks and then months before Google's next visit to check your site.
