How many times have you left home to go shopping, only to feel discouraged when you entered a crowded store? How many times have you left your shopping basket aside because you were fed up with waiting in the checkout line? And how many times have you felt suffocated in a crowd? This is one of the major disadvantages associated with traditional retail : the inability to always provide fast, personalized service, away from stores full of people and endless checkout lines.
However, in order to bridge the increasingly blurred line between the physical and digital worlds, Google has updated its Peak Hours tool , which instead of just giving you an estimate of how busy a store is, tells you in real time whether the store is full or not. It’s a nifty tool that introduces a powerful new feature.
This tool, which already helped Google users buy argentina telemarketing data avoid long lines to visit their favorite restaurants, now has a wider range. As its name suggests, the “peak times” tool gives an estimate of how busy a given location is, depending on the day and time, and now in real time. The tool can only be used through the Google Maps app .
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To use this Google feature, you simply need to search for an establishment in the search engine or on Google Maps . Once the results and information are displayed, peak times will appear below an icon saying “Live” . This data is obtained by comparing real-time movement with regular movement at the location.
The user can also file a complaint if the capacity data does not correspond to the truth. Next to the “live” icon, you will find an option that says: “correct?”. Clicking on the option will open a tab with the phrase “What did you think?” where you can answer a questionnaire that checks whether the information given was below the real situation.
The Peak Hour feature uses users' location data—both historical and real-time—to determine the number of people in a given location.