What products among "JAPAN Content" have business opportunities?

[metoc15411]

As November began, a series of announcements were made of the best-selling Japanese products on cross-border e-commerce platforms for the second half of 2021.
The first was when BEENOS announced its "Cross-border E-Commerce Global Hit Rankings 2021," which showed that cross-border e-commerce sales increased 51.2% year-on-year, with increased distribution from the United States and Taiwan.


The second is eBay Japan. eBay Japan announced a ranking of best-selling products in cross-border business from the third quarter of fiscal 2021 (July-September).
What can be said from the announcements of both companies is that "JAPAN Content" is a best-selling product in cross-border e-commerce, and is currently unchanging.
This time, we have summarized the trends in canada whatsapp data best-selling products in cross-border e-commerce and products that are attracting a lot of attention regarding JAPAN Content, based on BEENOS' "Cross-border E-commerce Global Hit Ranking 2021" and eBay's "Cross-border E-commerce Trends for the Third Quarter of 2021."


BEENOS "Cross-border E-commerce Global Hit Rankings 2021"
On November 10th, BEENOS released the "BEENOS Cross-Border E-Commerce Global Hit Rankings 2021," which looks back on cross-border e-commerce consumption trends in 2021 and publishes a ranking.

These are the "Top 5 Most Popular Products in the World" and "Product Rankings by Region in the World" of products ordered from around the world through "Buyee," an overseas proxy purchasing service run by BEENOS.
By looking at these, you can find out what Japanese products are in demand around the world right now.

The top 5 most popular cross-border e-commerce sites in the world are as follows. In the rankings from 1st to 5th place, Japanese products showed an increase rate exceeding that of the same period last year.

1st place: "Toys and games" (100% increase compared to the same period last year),
2nd place: "Fashion" (up 63% year-on-year)
3rd place: "Accessories, watches" (62% increase)
4th place: "Home appliances, AV, cameras" (56% increase)
5th place: "Automobiles and motorcycles" (53% increase)
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"Toys and games" topped the list in all regions - America, Europe, East Asia and Southeast Asia - with "fashion" ranking in second place.

According to BEENOS's summary, the two areas of "entertainment" and "fashion" are trends common to the world in 2021. It states that this is due in large part to the increase in sales, driven by the influence of information dissemination via video streaming sites and social media.


In other words, in the "entertainment" category, NETFLIX and Amazon have video streaming channels dedicated to Japanese anime, and Gen Z, who have become interested in Japanese anime, are moved by the anime they watch and then purchase anime-related books, cards and goods from cross-border e-commerce sites. By spreading information about these products on social media, new buyers are generated and purchasing power increases, creating a purchasing process through cross-border e-commerce.

[xylanth]

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