The first model is more suitable for businesses that have standard united kingdom phone number library needs and want to send a certain number of email campaigns each month. The second pricing model is a better fit for most businesses as it doesn’t restrict on the number of emails you can send while pricing scales with your business growth.Email marketing software essential featuresanother critical factor you need to pay attention to is the features your email marketing tool gives you.Whether you go for a free plan/trial or choose one of the best email marketing services on the market, you should never compromise with something that gives you less than you need.
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To give you a hand, here are some of the best options out there:pricingfree trial/planunique featureratingsmoosend$/monthyes (-day trial)easy-to-implement automationbrevo$/monthyessms marketing optionsactivecampaign$/monthyes (-day trial)event tracking optionsmailchimp$/monthyesmulti-step custom workflowsconstant contact$/monthyes (-day trial)event invitations managementaweber$/monthyesemail testing across devicesmailerlite$/monthyesopens by locationbenchmark$/monthyeseasy-to-use editorwith this in mind, your email marketing software should have the following:a drag-and-drop email builder: a user-friendly editor will help you design your emails and customize your templates without having any technical skills.Email newsletter templates: ready-made email newsletter templates will save you valuable time and inspire you.