Spam topics have been on the agenda a lot lately . Without getting too hung up on the subject, I will briefly and simply explain some of the spam mistakes I have seen. In this article, I aim to provide very clear information by going item by item.
WWW Problem
If our site can be reached by two ways,, this situation appears as an SEO error in many SEO tools. So why? Because the “ www ” that we call the “ World Wide Web ” here actually works with a subdomain logic. If we go through examples, if the seo page and the clicksus.com/seo page are accessible with two different URLs, the bot will evaluate these two different URLs as two completely different sites or pages when it scans them. Duplicate titles, descriptions, labels, links, etc. will appear as two completely same pages. In this case, it will bring errors such as “ Duplicate title , Duplicate Content , Duplicate Description ” on all your pages. Everyone knows that duplicate content is an error in terms of SEO , and since I have already stated it here, I will not go into more detail on this subject. We need to eliminate all the problems that make our site repetitive.
Cloaking
In short, it is used to create a different page for visitors and a different pakistan telephone number data page for crawler bots. As can be understood from the explanation, it is a “ Black Hat ” process. When it is noticed, it is directly processed. Generally, people who want to give Adwords ads in the illegal sector and earn income by taking advantage of the traffic of high-traffic sites do this. People who do this consciously are already aware that they are spamming and can suffer the consequences. However, such involuntary redirects that you do without your control can be seen as cloaking spam by the Google algorithm.
Hidden and Paid Links
They usually hide the links we call hacklinks with codes like “ display:none ”. Therefore, this situation is also a reason for spam. The links you give and receive secretly may seem like deceptive or purchased links. Therefore, it is risky. Footer links, sidebar links are harmful, but in some cases they can look natural. What are these situations; You may receive intense links from the footer due to a sub-brand, a partner or similar reasons. This will not be too much of a problem (as long as it looks natural). However, intense links you receive by hiding from sites you have no connection with will cause you to be penalized later, even if they initially contribute to you.
Re-Generate Content
Re-generating content that you copied from another site and publishing it on your own site. You may not have any problems at first, but this will be noticed later on. Therefore, this is also a risk. If you value your project, you should take the time to create your own content. For this reason, many news sites were penalized in the past.
Off-Page Controls
You should do your off-page checks regularly. There may be malicious links obtained without your knowledge, especially if your sector is a competitive sector. You should reject harmful links with the “ Disavow Tool ”, that is, the link disavow tool. Our article here will help. You should also properly adjust the robots.txt settings on your site so that your site does not get filled with spam keywords due to search queries.
Keyword Rate
Professional SEO guys can come to the conclusion that the keywords on the site should be this dense, this dense. My personal opinion is that this situation should be evaluated after the competitor analysis. Irrelevant words should be avoided, and with a logical and proper language, how and in what way will the keywords be linked, what is the density of the competitors, etc. should be compiled and then the keywords should be used on the site in a way that suits the semantic structure.
Do not approve spam comments, do not get links from every site with comments
Why would you use the website box on a comment platform? There is no point in asking for a website from a person who will comment on a product on an e-commerce site. Or in general usage, this “ mad ” phrase has been removed from most sites because the smart guys make ridiculous comments just to get a link. Don’t try to get links to your sites from pages with these ridiculous comments just because their domain values are high. Don’t let your site get links from these platforms that link to harmful sites. There is no need for that.
Pay Attention to Ad Placements
In conclusion, everything is for the visitor. The importance of UX is increasing day by day. Therefore, it is very important not to hide the content when showing ads to visitors. Nonsense ads popping up everywhere, the site opening late because of ads, the visitor leaving the site without getting the benefit they need are just some of the factors that can make a site look like spam.
Don't Spam Subdomains
TV series and movie site owners have generally been using this method a lot lately. They have started to create virtual subdomains to catch the exact domain and search match and to gain an advantageous position in Google. In fact, in some projects, separate pages are made for each device and separate subdomains are made for each subject.
If you have opened a subdomain that you really don't want to fill in as your sub-brand, etc., and you have done worthless work just to get rankings, this is clearly subdomain spam.
A relevant source: https://www.searchenginegenie.com/101-a ... -Spam.html
The subject of spam is actually a much deeper issue. Here we have discussed some critical and common errors. When you go into detail, there are much more advanced situations. When you start developing your site in terms of SEO , it will be healthier to exchange ideas with people who have experience in this field.
Check These to Avoid Being Penalized by Google
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