Make sure you don't have a slow server , but that it uses Gzip or Brotli compression and has a security certificate to obtain HTTPS (I recommend it!!!). This way you can activate or have installed the HTTP/2 or HTTP/3 network protocol which contribute to significantly speeding up web pages and reducing latency times.
Other problems could come from obsolete design senegal phone numbers techniques (such as sitesesigned only for PC and not optimized for smartphones) or from a lack of attention by the site developer to the new web performance techniques that allow for excellent results!
Do you have a site in multiple languages and is it visible from multiple parts of the world? Then it could be useful to use a CDN (Content Delivery Network) that allows you to use the server closest to thes location and reduce the response time to display your website.
According to HTTP Archive statistics, the average weight of a web page is about 1.8 MB on desktop and 1.6 MB on mobile. I recommend, like other experts in the sector, not to exceed 1 MB!
In which cases you might not need to speed up your website
You shouldn't worry about having a slow website if:
You or your brand have a strong online presence
Your product or service is unique and customers can only buy it from you
Your after-sales service is so efficient that it makes you forget the slowness to get it
Your customers are aware that the prices on your site are extremely advantageous compared to the competition
Your audience visits your site predominantly from desktop
Your customers search for you and contact you primarily on social channels
But if you want to further increase your online visibility and improve the user experience on your site, you should seriously consider site speed.
Must Read: Tracking Core Web Vitals in Looker Studio
On desktop it loads quickly and on smartphone?
Sometimes the loading speed of a site is not correctly perceived because it is evaluated only from a PC or smartphone and in the presence of a fast connection.
However, it should be kept in mind that optimal coverage is not always available and, often, when on the move, 4G is not available.
Furthermore, the latency of the mobile connection can be high and this causes slowdowns and if the site is not optimized it is too slow , thus taking many seconds to load correctly.
The stress percentage is skyrocketing!
Speed up your WordPress site
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Slow WordPress site?
The speed of your WordPress site is important and when you use professional or free themes , there is a good chance that you will install very beautiful templates aesthetically but that often do not have an optimized code and I imagine that is why you are reading this article.
I bet your site needed more functionality that the theme didn't provide, and you installed additional plugins to get what you wanted.
I have compiled a list of the elements that affect performance and cause slow loading pages. Read how to speed up a WordPress site !
My advice? If you have a budget to invest in sponsored campaigns, I suggest you have a custom template created that will allow you to increase your conversion rate .
If your curiosity about the topic has increased, you can invest your time and evaluate for yourself what causes slowness in your site.
A WordPress site uses the PHP language. You can update your server, taking advantage of the latest version. Keep in mind that PHP 7.0 is about 40% faster than PHP 5.6!
How to evaluate the speed of a web page
The topic is of great interest and current interest, but it is also quite complex and articulated. For this reason I have written a specific article on the subject in which I will explain which tools are available to test the speed of your website.
This is the first step to take to understand your starting situation well : only in this way will you be able to obtain the best loading performances for your website!
Don't have the time or expertise to run tests on your site's loading speed?
I can do it for you
Optimizing a site's loading
You can analyze your site's performance yourself with tools like:
GTmetrix ,
PageSpeed Insights ,
Pingdom
Webpagetest
Speed
Now you will clearly know what obstacles need to be removed or improved to get your site up and running.
You will be able to search online for free solutions and make changes/updates completely independently and, above all, test if they work .
Or you can rely on a professional who constantly follows web updates and knows exactly how to solve the problem to provide you with a super fast website .
This way you will be free to concentrate 100% on your work.
Any questions or concerns? Send me an email .
