Yes, you're right: Facebook Page Insights are your Facebook Page Statistics, the "old-school" ones. Unlike other platforms, Facebook offers very detailed data about your Page's followers, interactions, reach , how your audience reaches your Fan Page, what content is most successful and why, when your followers are online, where they live, their age... Review them periodically to analyze the evolution of your Facebook Page and improve your strategy.
To assess the potential audience6. Facebook Audience Insights
Unlike the previous one, Facebook Audience Insights phone number library offers you statistics on your entire Facebook audience , not just your Page's fans. And why might this data interest you? To understand your potential audience (and from there, assess how to reach them, either organically or through an advertising campaign).
With Facebook Audience Insights you can find out, for example, how many Facebook users there are in a given geographic area, how often they visit Facebook, if they make online purchases (purchase data is only available for the United States), which Facebook pages they like, what type of device they use to access Facebook, what percentage are connected to your Facebook page and what percentage are not, what training they have... A real goldmine , in short.
To compare the performance of your page7. Facebook Page Barometer
This free Agora Pulse tool compares your page's performance with the market average, based on your page's number of followers. Compare data on reach, engagement, "people talking about this," negative feedback, virality, organic reach, and click-through rate.
Average results are categorized by community size : less than 1,000 fans, between 1,000 and 10,000, between 10,000 and 50,000, between 50,000 and 100,000, and more than 100,000.
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