Google's algorithms evolve and replace each other. They take into account a large number of factors, including reputation, expertise, general website functionality, and the web tools the site works with.
Technical SEO
Make sure all your links point to functional pages. This will home owner data eliminate the occurrence of technical errors that would otherwise result in a poor user experience. Keep your website in good shape with functional redirects and fast and smooth loading of content. Fill in alternative texts for images that will bring a positive experience to all visitors.
Introduce your team on the About Us page
Showcase your team's expertise and support one of the key components of EEAT. Think about what your customers need to know to feel they can trust you.
For example, if you are looking for the services of a lawyer, you will certainly be interested in what kind of expertise he has and what his qualifications and professional experience are. The same applies to more common services, such as the work of a hairdresser. If he charges more money for his services, you will probably also be interested in more detailed information about his work, namely what brands of hairdressing supplies he works with, what hairdressing competitions he has participated in, what training he has completed and whether he is continuing his education.
SEO tips to achieve higher EEAT levels
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