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Do you know how fullcommerce helps you convert more sales ? This comprehensive e-commerce solution allows you to optimize your most lucrative bc data brazil package acquisition channels and design a strategic roadmap of customer-centric opportunities. Find out why it is the ideal solution for businesses that sell online.
The rapid changes of the pandemic and remote work have caused many businesses to bet on accelerated participation in e-commerce.
However, this also translates into a very high demand for businesses that must be sufficiently prepared to meet the demands of their users. For this reason, fullcommerce is positioned as the ideal option to provide a comprehensive solution that helps e-commerce brands scale.
What is fullcommerce? It is an omnichannel strategy that is responsible for combining all the services that a business requires to operate and make the channel profitable, while keeping all points of contact with the customer integrated and communicating with each other.
We are talking about the set of processes, technology and services that are needed to manage and implement a high-performance e-commerce strategy that is sustainable over time.
Instead of dividing efforts between several actors acting separately, fullcommerce concentrates all services in a single partner that offers an omnichannel experience.
Companies dedicated to providing this type of service are responsible for assigning a professional and experienced growth team so that their clients only focus on product development, logistics and offline growth.
ecommerce maturity level
Fullcommerce vs. Traditional Agencies and Self-Commerce
And why work with a partner that provides a full-commerce service instead of opting for an agency or specialists who work in a more traditional way? Or why not opt for doing it in-house? Well, the answer is very simple: because of its efficiency in terms of resources used.
To summarize, these are some of the challenges that a business that chooses fullcommerce will no longer face:
Distraction coordinating with multiple specialists
Lack of knowledge of the target audience
Bad shopping experience for customers
Untapped technological tools
Little attention to content
Fullcommerce not only seeks to help businesses make their operations profitable and grow exponentially, but also to get to know their customers better, which translates into an excellent opportunity to optimize the shopping experience, bringing customers closer to the brand.
Fluid communication with the user through different unified channels achieves a long-lasting relationship between them and the brand. This is definitely the type of bond that matters when it comes to creating a solid brand presence.
On the other hand, it is the ideal solution for businesses that are just betting on technological improvements to modernize their processes, since fullcommerce is capable of offering efficient tools to more than achieve the objectives set , unlike traditional agencies or in-house teams that often waste the tools available on the market due to lack of knowledge.
Another important point that favours full-commerce is the profitability aspect for businesses. For example, traditional agencies or partners often add various fixed costs over time. The same goes for those who view strategies internally, since in order to be successful it is necessary to hire the right talent.
However, with full-commerce solutions this is already included, since you will always work hand in hand with specialists and professionals who are sufficiently trained to achieve all the proposed objectives.
infographic evolution of ecommerce management to fullcommerce desktop
How does Fullcommerce help you increase your sales?
Having a fullcommerce partner capable of operating the end-to-end of a business means having experience in different areas such as strategy, marketing automation, sales channel management, customer service, social media, content marketing, UX and UI, SEO, growth hacking, analytics and much more, all in a single point of contact.
Cycle with fullcommerce and omnichannel desktop management
These are some of the benefits you can get from working with a full-commerce partner:
1. Strategic growth opportunities
A fullcommerce partner studies your market, brands, products and services to optimize your most lucrative acquisition channels, find new untapped channels and design a strategic roadmap of customer-centric opportunities.
Seeks to create new sources of repeatable growth by adopting an approach based on continuous experimentation , a tailored operating model and accelerator technologies.
2. Increase technological efficiency
A comprehensive and integrated omnichannel strategy allows you to centralize data from all your sources and channels in a single, unified and accessible database , allowing you to obtain answers and solutions quickly and facilitating the work of your customer service and marketing teams.
3. Increase in quality traffic
A fullcommerce partner focuses on creating, distributing and optimizing creative and valuable content for your target audience , allowing you to rank higher in search engines. They also care about optimizing your paid media to boost customer acquisition and are always experimenting to find the optimal spend on each of your channels.
4. Greater customer loyalty
A fullcommerce partner optimizes your technology platforms to personalize the shopping experience you offer to each customer. By offering a unified and personalized shopping experience to consumers, they can find what they are looking for faster and are more satisfied with the experience.
This way, you can minimize friction, maximize conversion, and improve customer retention, achieving a higher conversion rate.
5. Make your operations profitable
Having a single partner that provides a centralized experience for each business channel allows you to reduce time and resources on tasks related to software implementation and support, infrastructure and security , allowing customers to focus on the business and operate at a significantly lower cost.
Instead of coordinating with multiple agencies or specialists who each look out for their own interests, you are able to keep the focus on your product, development, and offline expansion.
By partnering with a fullcommerce partner, the company's incentives become the partner's incentives. In this way, and with clear objectives, both the business and its partner will work together to generate powerful solutions that impact significant growth.
6. Greater flexibility and shared costs
Most agencies expect their clients to commit to a contract of several months or several years. That can be financially draining and can be difficult if the relationship with the agency deteriorates over time.
By having a full-commerce partner like Impulse, associated brands assume flexible and scalable expenses with average commitments of 18 to 36 months, having the option to pay by results with a revenue-sharing agreement.
Impulse Commerce is an evolution of our services that concentrates everything retailers need to grow. We have a professional and experienced team in e-commerce made up of strategists, storytellers, growth hackers, data scientists and technology lovers capable of facing the challenges of your business and proposing strategies that generate value.
We invite you to learn more about Impulse Commerce and all the ways it can take your business to the next level. Schedule a free growth session with us here .
