2. Optimization of marketing advertising campaigns
Sophisticated Artificial Intelligence marketing tools ensure that every dollar spent is optimized for the best possible performance, transforming the way advertising campaigns are managed and executed in an ever-changing ecosystem.
iscover the multiple uses of ChatGPT in SEM
Even when you try to optimize your marketing budget without AI
With Artificial Intelligence in marketing and its predictive analytics capabilities america whatsapp number campaigns are adjusted in real-time to maximize effectiveness.
Artificial Intelligence tools continuously monitor and analyze customer behaviors across various social media and platforms, enabling businesses to quickly respond to emerging trends and adjust their strategies to capture more attention from potential customers.
For example, our marketing teams use Performance Max to analyze complex data and choose the best places to run ads based on their effectiveness with artificial intelligence. This allows marketers to better allocate their budget, focusing on placements that deliver the best returns.
Optimizing advertising spend
Digital marketing and Artificial Intelligence work together to optimize advertising spending.
By leveraging data analytics, AI in marketing offers adjustments based on live performance , resulting in consistently improved conversions and better ROI. Ad spaces are managed with an efficiency that far surpasses human capabilities, reducing costs and increasing profits.
3. Automation of repetitive tasks
90% of marketers have already used AI tools to automate customer interactions. Source: Statista study.
According to a Statista survey, 90% of marketers in 35 countries have used AI tools to automate customer interactions .
Beyond digital marketing, Artificial Intelligence and marketing are also revolutionizing more traditional aspects of marketing through the automation of repetitive tasks.
Our teams recommend the Eventbrite tool which simplifies event planning by automating invitations, registrations and logistics.
Here are three examples of marketing actions that can be optimized with AI
Event Planning : AI tools can automate event planning by handling reservations, registrations, and logistics. For example, an AI system could handle automatically sending out invitations, collecting RSVPs, and even adjusting seating requirements based on RSVPs.
Customer Surveys and Feedback : Artificial Intelligence can be used to automate the sending of surveys and the analysis of responses. By using data analysis techniques, AI systems can quickly identify trends and customer pain points from their feedback, allowing businesses to quickly adapt their