Conversion rateconversion rate optimization - digital marketing uk db center agencythis is the percentage of visitors who complete a desired action on your website, such as filling out a form, downloading an ebook, or making a purchase. A high conversion rate indicates that your website is persuasive and effective in generating leads. You can use tools like hubspot to track your conversion rate and see which pages or elements are converting the most visitors into leads.

Lead quality this is a measure of how qualified and interested your leads are in your products or services. A high lead quality indicates that your website is attracting the right audience and providing them with valuable information. You can use tools like leadfeeder to identify your leads and see what pages they visited, how long they stayed, and what actions they took on your website.By measuring these metrics, you can evaluate the performance of your web design for lead generation and optimize it accordingly.