The form could also be A/B tested (a single field vs. the two fields). Although some visitors are happy to fill out more fields in pursuit of a deal, others may bounce. You won’t know until you test for yourself!
5. ProspectorKnives.com
use exit intent technology to promote a discount
What this popup does well:
It simultaneously builds the subscriber list and encourages future orders with a discount code.
The selling proposition is crystal clear.
Great use of color in both the CTA and the percentage discount (20%) in the offer.
What could be optimized or A/B tested:
Extending the signup form with a name field to allow for personalization.
The background image is too new zealand whatsapp numbers busy and could take the visitor’s attention off the offer. Consider how intense the image is and whether it might overwhelm your visitors.
6. Zooji.com
Zooji.com discount popup example
What this popup does well:
It has a unique, colorful design (perhaps the most stylish of our discount popup examples).
The image naturally leads the eye toward the offer itself.
It captures the brand’s tone and voice.
What could be optimized or A/B tested:
The button could be larger or contrast more with the background color.
Additional features such as countdown timers could help decrease cart abandonment.
7. CharmsToTreasure.com
CharmsToTreasure.com discount popup example
What this popup does well:
It’s a two-step popup: the signup form appears once visitors have already shown interest by clicking “YES.”
It effectively uses a question in the title, which is more engaging than a simple statement.
Excellent color choices to highlight the offer and CTA.
The subtle arrow adds style and draws visitors’ eyes to the CTA button.
