You probably have a personal account to communicate with friends and family, and a business email, but do you know how one is different from the other?
Although an email address was born as a communication tool, today it goes beyond that. It is a type of identification on the Internet and also serves to register in different online services.
In the specific case of a corporate email, it is an address that matches your domain name, for example [email protected], which also adds more credibility to your business than using [email protected]. In fact, people who are interested in a product or service from your company are nine times more likely to interact more with a personalized commercial email address.
In this sense, a business email is the professional image of your company , which will help you generate trust in your prospects and, in a way, helps you promote your brand.
If you don't have your corporate email yet, we explain how to create a business email in 6 steps .
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Advantages of having a corporate email
What is a personal email?
A personal email is an email address used primarily for informal communication and subscriptions to digital services .
Gmail, Yahoo and Outlook are among the most widely used email providers for personal use, and are services that allow users to send and receive messages, as well as access different applications and services on the web. Gmail, for example, offers integration with Google Drive and Google Calendar, making it easy to manage documents and events.
However, while personal emails are an excellent solution belgium business email list for informal communications and everyday use, they are not the best choice for corporate and official matters. This is due to their possible shortcomings in terms of security and professionalism. After all, since they do not charge a fee for their use, they cannot spend large amounts of money on taking care of these aspects, and that is the big difference between a business email and a personal one !
Differences between corporate and personal email
Typically each personal email address will vary depending on the type of account a person decides to use, but the type of business email will be the one that is set up for you, or that you decide to choose, depending on the needs of your business . Even etiquette and security also vary, depending on what account you are using and what messages you are sending. Let's look at the differences between the two options.
In terms of access to emails
Typically, you can access your personal email from almost anywhere, you just need an internet connection and a desktop or mobile device. Most of the services you use in this area are free and have inboxes where you can read, write and edit emails.
At the other extreme, whether you choose it for your company or you are part of one, sometimes organizations offer the email account that you can only access at your workplace or through a corporate computer, that is, it was given to you by the company.
However, there are already business email options that have a more user-friendly platform, that offer you a 99.9% uptime guarantee, spam filtering, up to 400 business email aliases, and 24/7 technical support if you need it.
A corporate email has more storage capacity
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Related: Advantages and disadvantages of email (and business email)
Online Security
Occasionally, the password and other elements may be designated by the web developer, rather than doing it personally. Mainly for cybersecurity reasons, as there is nothing worse than being hacked and losing key information about your business.
For example, you can rest assured that your personal email is unlikely to be monitored by any individual or department. However, your business account should be considered an open book for your company. All messages you send and receive, even the attachments contained in the email, are subject to the organization's surveillance, and should be kept strictly business-related.
Caution: Be careful how you use your business email
You can use your personal account as you wish, since the corporate ones are maintained and paid for by your employer, and believe me, they will always want it to be used for corporate purposes, so you must be careful with what you send or receive from this email.
Personal and corporate email platforms are very different in their treatment, and you should always keep that in mind. Perhaps from the personal one you can send an informal message to a family member or a funny photo or gif to a loved one, but in professional email it is better to use a more formal tone with visual support, if you want to use it, that is more informative and with valuable content. Take care of the messages to avoid compromising any type of information that is key to your company .