Emerging Trends in Retargeting Contact Lists

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The world of digital marketing is always evolving. Staying ahead of trends will give your retargeting campaigns a competitive edge.

1. Privacy-First Retargeting
With increased privacy regulations and browser restrictions on cookies, night clubs and bars email database marketers are shifting towards first-party data — data you collect directly from your customers. This makes building your own retargeting contact lists more critical than ever.

Use tools like:

Customer Relationship Management (CRM) systems

Email marketing platforms

Consent-based data capture methods

These sources provide high-quality, compliant data for retargeting.