Where do they exit (did something turn them off?)
How many people watch to the end (is there a drop-off that signals story fatigue?)
When it comes to documenting Highlights perform italy whatsapp ance, try this easy system:
Once a month, jot down:
Which covers got the most clicks
Look for patterns, like:
Do bright covers get more attention?
Which topics really resonate?
Is the order working?
While some of your Highlights might stick around forever, others need to be changed out regularly to keep things fresh (and accurate). Establish cyclical mini audits to figure out what’s working and where there’s room for new content.
Your Highlights cover images action plan
The best part about Instagram Highlight covers? There's always room to experiment and grow. Here's your action plan:
Start small:
Pick one design system (icons, colors, or text)
Create covers for your 3-4 most important Highlights
Test them for a month and watch the numbers
Next steps:
Add more Highlights as you create content
Try A/B testing different cover styles
