Why is Email Outreach an Important Part of Your Link Building Strategy?

Share, analyze, and explore game data with enthusiasts
Post Reply
ahbappy250
Posts: 64
Joined: Sun Dec 15, 2024 5:24 am

Why is Email Outreach an Important Part of Your Link Building Strategy?

Post by ahbappy250 »

Google's Webmaster Guidelines clearly state that:

The best way to get other sites to link to yours with high-quality, relevant content is to create unique, relevant content that can naturally gain traction in the Internet community. Creating good content pays off: links are usually editorial votes given by choice, and the more useful content you have, the more likely someone else will german whatsapp number find that content valuable to their readers and link to it.

But what anyone with experience in link building and SEO will tell you is that most businesses can’t take a “build it and they will come” approach, because that’s just not going to happen.

Very few brands and companies are able to publish content and have other people link to it. They need to promote it, and outreach is the way to do that : you need to get your content to those who can amplify it and give them the ability to do so.

By writing to a potential contact and sharing your content, you are giving them the choice of whether or not to link to you, and it is important to remember this throughout the process.

Email outreach, as a link building tactic, can be used in conjunction with tactics such as:

Guest blogging

Image

Link building of resources
Broken link building
Digital PR
It's a skill that can boost your link building efforts and strengthen your strategy .

Let's consider the main benefits of using Email Outreach as a way to build links:

Links earned through Outreach are fully editorial, meaning they do not conflict with Google Webmaster Guidelines.
It's a great way to proactively build links from thematically relevant sites.
It can be scaled up to help you bridge a link gap with your competitors.
By using Outreach in different ways, you can develop strategies that help you build links from a single new domain on an ongoing basis.
It is an effective way to get high-level PR coverage for brand awareness.
For most SEOs, there is no other link building tactic that compares to Email Outreach.
Post Reply