How to grow your email list with Instagram
Posted: Wed Dec 18, 2024 4:04 am
With 4.48 billion email users, email marketing is not going to disappear in the nearest future for sure. To convert prospects into paying customers and make money with an email list, it’s significant to attract more email subscribers.
And there are many ways to grow your email list, but phone number database most businesses mostly rely on customer loyalty and luck, neglecting ‘not-so-obvious’ channels like Instagram that could help them reach engaged target audiences and convert them into email list subscribers.
Believe it or not, Instagram is one of the best social media platforms with huge potential for getting more email list subscribers.
Why should you grow your email list with Instagram?
At first blush, Instagram isn’t the best platform for collecting emails.
Not only does Instagram target visual learners who perceive visual content better than emails, but it also has its in-built channels for communication like comments and direct messages.
But Instagram is an underrated marketing channel for email list building.
When done right, Instagram is the right tool for email list building. Here are three main reasons why:
Instagram’s audience is big and engaged. Instagram’s community counts 2 billion monthly active people, 90% of whom show interest in brand communication. Your potential customers are active on Instagram, so it’s no wonder that 79% of marketers invest time and effort into Instagram, making it the second most popular social media channel after Facebook.
People crave business communication in-app. Since Instagrammers love following brands in-app and they spend a considerable amount of time on the platform, Instagram has become their preferable channel for business communication. And it can be a great place to coordinate social media and email marketing.
Instagram has in-app features for email collecting. From email contact buttons to clickable links in the bio and link stickers, there are various Instagram lead generation strategies to give a try that can help you grow your email list with ease.
Yes, businesses of all sizes and niches leverage the power of Instagram to collect email addresses and, therefore, convert followers into email subscribers. And here’s how it looks in action:
Cakepopsbyrachel Instagram post offering a special discount code for email subscribers to grow email list with Instagram.
Source
Now that you understand the potential of Instagram for collecting email addresses, let’s walk through actionable ways on how to grow your email list with Instagram.
1. Make good use of your Instagram bio
Modern people have a short attention span of 8 seconds, and they are bombarded with branded information from all sides, so it’s getting harder to achieve your marketing goal, like growing your email list, unless you realize the power of a well-written Instagram bio.
Your Instagram bio is like a business card that tells visitors and followers everything they should know about your business. Being limited to 150 characters, you should know effective tips on how to make the most out of your Instagram bio to collect more email addresses from potential customers.
25 ways to build your contact list
We’ve compiled a list of 25 tried-and-tested tactics for the success of your future campaigns.
Download guide
Include a clear CTA in your bio
Not all of your Instagram followers know about your email marketing campaigns. What is more, people may not understand the reason to share their email addresses with your company unless you say it directly.
Thus, it’s important to include a clear call to action in your Instagram bio that encourages visitors to take a specific action, like joining your email list. But you should also guide them on how to sign up for your email list with
And there are many ways to grow your email list, but phone number database most businesses mostly rely on customer loyalty and luck, neglecting ‘not-so-obvious’ channels like Instagram that could help them reach engaged target audiences and convert them into email list subscribers.
Believe it or not, Instagram is one of the best social media platforms with huge potential for getting more email list subscribers.
Why should you grow your email list with Instagram?
At first blush, Instagram isn’t the best platform for collecting emails.
Not only does Instagram target visual learners who perceive visual content better than emails, but it also has its in-built channels for communication like comments and direct messages.
But Instagram is an underrated marketing channel for email list building.
When done right, Instagram is the right tool for email list building. Here are three main reasons why:
Instagram’s audience is big and engaged. Instagram’s community counts 2 billion monthly active people, 90% of whom show interest in brand communication. Your potential customers are active on Instagram, so it’s no wonder that 79% of marketers invest time and effort into Instagram, making it the second most popular social media channel after Facebook.
People crave business communication in-app. Since Instagrammers love following brands in-app and they spend a considerable amount of time on the platform, Instagram has become their preferable channel for business communication. And it can be a great place to coordinate social media and email marketing.
Instagram has in-app features for email collecting. From email contact buttons to clickable links in the bio and link stickers, there are various Instagram lead generation strategies to give a try that can help you grow your email list with ease.
Yes, businesses of all sizes and niches leverage the power of Instagram to collect email addresses and, therefore, convert followers into email subscribers. And here’s how it looks in action:
Cakepopsbyrachel Instagram post offering a special discount code for email subscribers to grow email list with Instagram.
Source
Now that you understand the potential of Instagram for collecting email addresses, let’s walk through actionable ways on how to grow your email list with Instagram.
1. Make good use of your Instagram bio
Modern people have a short attention span of 8 seconds, and they are bombarded with branded information from all sides, so it’s getting harder to achieve your marketing goal, like growing your email list, unless you realize the power of a well-written Instagram bio.
Your Instagram bio is like a business card that tells visitors and followers everything they should know about your business. Being limited to 150 characters, you should know effective tips on how to make the most out of your Instagram bio to collect more email addresses from potential customers.
25 ways to build your contact list
We’ve compiled a list of 25 tried-and-tested tactics for the success of your future campaigns.
Download guide
Include a clear CTA in your bio
Not all of your Instagram followers know about your email marketing campaigns. What is more, people may not understand the reason to share their email addresses with your company unless you say it directly.
Thus, it’s important to include a clear call to action in your Instagram bio that encourages visitors to take a specific action, like joining your email list. But you should also guide them on how to sign up for your email list with