Types of blogs: learn the main ones and start your Content Marketing strategy
Posted: Wed Dec 18, 2024 4:52 am
Knowing all the types of blogs is essential to choosing the best format for your business and also evaluating what the competition is using.
A quick look around the internet reveals a variety of blog types and content. Some are very generic, others are very specific in nature, have required significant investment in their development, or have been created for free.
In fact, this is an interesting point in digital marketing : the most expensive website in terms of visual development is not always the one that gives a return for a business or professional .
In this way, the coefficient of success lies in identifying kazakhstan email list 235128 contact leads your purpose, and of course, in strategic planning based on content marketing , which will consolidate that idea.
Do you want to know how to implement this powerful tool in your business? Find out here what type of blog your company needs and what type of content you should produce to achieve success.
What is a blog?
A blog is an online channel where people and companies can publish experiences, opinions and guidance for the purpose of communicating and interacting with their audience.
Because it is a tool for such diverse audiences, and because it simply has no cost, it is very common for many blogs to be born or die every day on the Internet . Even in the business world.
The study on content marketing trends that we conducted last year showed that 73% of small and medium-sized businesses already use strategies in the digital world.
That is to say, most micro or small businesses are already developing their blogs and other channels with methods and tools that optimize their content to transmit values and solutions.
But only 6.5% consider themselves successful with their blogs and digital channels. The remaining, astonishing 88.9% still consider themselves somewhat or moderately successful.
And why exactly?
The answer may lie in the challenges that these companies and professionals told us about, such as:
Produce content that is of interest to the public (60.0%);
Diversify content and formats (38.0%);
Produce content frequently (33.8%).
For a book to be considered good, it is not enough to have a nice cover; the content must be aligned with the reader and be relevant to him. The same goes for a blog.
Therefore, it is necessary to choose which type of blog is most compatible with the public and the focus of the business, and thus direct the entire strategy to attract the attention of those visitors, to convert them into potential buyers (also called leads ) .
A quick look around the internet reveals a variety of blog types and content. Some are very generic, others are very specific in nature, have required significant investment in their development, or have been created for free.
In fact, this is an interesting point in digital marketing : the most expensive website in terms of visual development is not always the one that gives a return for a business or professional .
In this way, the coefficient of success lies in identifying kazakhstan email list 235128 contact leads your purpose, and of course, in strategic planning based on content marketing , which will consolidate that idea.
Do you want to know how to implement this powerful tool in your business? Find out here what type of blog your company needs and what type of content you should produce to achieve success.
What is a blog?
A blog is an online channel where people and companies can publish experiences, opinions and guidance for the purpose of communicating and interacting with their audience.
Because it is a tool for such diverse audiences, and because it simply has no cost, it is very common for many blogs to be born or die every day on the Internet . Even in the business world.
The study on content marketing trends that we conducted last year showed that 73% of small and medium-sized businesses already use strategies in the digital world.
That is to say, most micro or small businesses are already developing their blogs and other channels with methods and tools that optimize their content to transmit values and solutions.
But only 6.5% consider themselves successful with their blogs and digital channels. The remaining, astonishing 88.9% still consider themselves somewhat or moderately successful.
And why exactly?
The answer may lie in the challenges that these companies and professionals told us about, such as:
Produce content that is of interest to the public (60.0%);
Diversify content and formats (38.0%);
Produce content frequently (33.8%).
For a book to be considered good, it is not enough to have a nice cover; the content must be aligned with the reader and be relevant to him. The same goes for a blog.
Therefore, it is necessary to choose which type of blog is most compatible with the public and the focus of the business, and thus direct the entire strategy to attract the attention of those visitors, to convert them into potential buyers (also called leads ) .