A mockup of a blog index page on a fictional

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plant nursery website showing four older blog posts, which are fully described in the text following the graphic. Start by asking the big question: Is this content still relevant? Post #1 For the first post, your answers are “yes” and “yes”, in which you did a case study on composting. People still need to know which compost brands are the best, so yes, the topic of this post is still relevant.


But upon review, you realize that some of the information is in estonia whatsapp number data deed outdated, as one of the five brands you tested is no longer available for sale, and there are multiple references to 2019 in the post. This may signal to people and search engine bots that your content is outdated. You need to let readers know that one of the products is discontinued and suggest suitable alternative brands. You can also remove the references to 2019.



It doesn’t matter when you did this particular case study, if you notice that you’ve updated the post to 2024, readers and search engines will know that the information is current and accurate. Post #2 The answer here is “yes”, the topic is still relevant; “no”, the information is not outdated, but the timestamp on the post has become old. In 2019, you documented what happened when you planted native plants in a section of your nursery to attract Pipevine Swallowtail butterflies, and photographed the results.