How can I tailor each pitch with a unique angle? What other hong kong whatsapp number data ways can I meet my Which part of your business’s history is most meaningful to the community? Need help creating a visually appealing timeline? Check out all the templates available in programs like Canva. 11. An Engaging Mission Statement As with a vision statement, you may already have a full page for your mission statement, or plan to build one, and you should definitely link to it from this section. But be careful of internal rhetoric that sounds like an echo chamber.
Create a mission statement that invites the public to get involved in issues they care about. In our example, the mission statement ends with an invitation to customers to help the business fight climate change. How do you want customers to get involved in your brand’s mission? How can you best invite them? 12. Show Your Authentic Self One of the biggest competitive advantages of local businesses is that they are staffed by people from the community with whom customers can interact face-to-face.
