How to find the perfect client for your real estate agency

[Raihan8]

In order to find perfect clients, the first thing is to know who they are.

In theory, anyone who wants to buy a house is a potential client for your real estate agency. But the key is to know what kind of people are the ones who will want your apartments the most . Two things are certain:

Not all potential buyers are interested in your properties
Some buyers are more likely to close the sale than others
There are several ways to do customer research, but one that usually works well in any business is the following process. This applies to almost any type of company, and that includes real estate companies:

Step 1: Use your existing customer base
The first thing to do is take a look at your current clients. You probably already know them and remember them because of how pleasant the sale was, or perhaps because they closed the purchase of a home in record time.

When in doubt, ask yourself this question : which sale would I like to repeat?

These are the kinds of sales you should focus on seeking tunisia country code out. So make a list of those customers, and the sales you've closed with them.

You can record this information anywhere (digital, paper, etc.), but I recommend using an Excel spreadsheet. Write down everything you consider relevant to your real estate market study:

Name
Nationality
Residence
Spoken language
Purchase value
Notable details
House specifications
Step 2: Group your star clients
Now you need to group your clients by similarities. If you have a diverse property portfolio, you may also have several types of star clients.

You may have an older client who doesn't mind paying more for good service, and another who is looking for great value for the money they pay. Both are perfect clients, but each has been perfect for different reasons.

So group them based on the type of house they bought, or their profile. First of all, make sure there is a pattern within each group.

If you don't have enough clients to group this way, that's okay -- the point is to find a starting point