For instance, a user may
Posted: Mon Dec 23, 2024 8:23 am
know they want to go to Wikipedia when they search for "The Shirehorses" and head there despite it ranking at #3. A very similar thing is likely to happen for product / shopping searches, where the searcher has brand loyalty to a particular retailer. I imagine that Amazon receives a similar amount of traffic (if not more) than Canon does for the search 'canon 400d' - this might still be a destinational search.
However, in this situation Canon could get the click B2B el. Pašto sąrašas s from people who are researching the product as well as those about to buy if they manipulated their snippet to say something like, "See full details for the Canon EOS 400D, and buy it direct for the best online price." Prove that your site is going to be useful Get listed in Google Local, and get a map and reviews next to your branded search results. OK: you'd hope not to ever lose clicks from your branded search, but a result like that below gives real trust to the visitor.
To see an example where users might avoid the official site in a branded search, consider another London venue: is it easier to find the opening hours on the official Sketch site, or on the View London page? Cover all the bases for organic DKI Fake your way into using dynamic keyword insertion for organic search. Although Google still prefers to use the meta description of a page as the snippet when possible, in a search of more than a couple of words, it often needs to pull a quote from the page in order to show text relevant to the search.
However, in this situation Canon could get the click B2B el. Pašto sąrašas s from people who are researching the product as well as those about to buy if they manipulated their snippet to say something like, "See full details for the Canon EOS 400D, and buy it direct for the best online price." Prove that your site is going to be useful Get listed in Google Local, and get a map and reviews next to your branded search results. OK: you'd hope not to ever lose clicks from your branded search, but a result like that below gives real trust to the visitor.
To see an example where users might avoid the official site in a branded search, consider another London venue: is it easier to find the opening hours on the official Sketch site, or on the View London page? Cover all the bases for organic DKI Fake your way into using dynamic keyword insertion for organic search. Although Google still prefers to use the meta description of a page as the snippet when possible, in a search of more than a couple of words, it often needs to pull a quote from the page in order to show text relevant to the search.