Increase newsletter subscriptions organically
Boosting the blog
Downloadable content and landing pages
Social media matters too
Increase newsletter subscriptions organically
We must begin by understanding that increasing newsletter subscriptions is chemical manufacturers email lists easy task. Achieving conversions of this type is one of the hardest things in the world of digital marketing.
Of course, there is a whole spectrum of recommendations regarding the content you create so that it has a high impact and is highly seductive for your followers and friends, but that will not be a point that we will touch on in this post.
Now, we need to focus on the fact that the blog has to be your perfect tool to increase newsletter subscriptions.
Boosting the blog
In principle , it all starts with being able to enhance or increase the power of the blog itself. Not only in WordPress but in other content managers, there are widgets or plugins that allow you to place calls to action on your blog, in different positions and formats (from a side-bar to an eye-catching pop-up) where you invite users to subscribe:
Example of a call to increase newsletter subscriptions. Courtesy of Dialogamia.com.
Example of a call to increase newsletter subscriptions. Courtesy of Dialogamia.com.
Downloadable content and landing pages
Another endearing strategy is to offer downloadable content on your site or blog. This means that you can make an ebook, coupon or some other valuable item available for download to the user, obviously in exchange for the user leaving their email address in exchange.
In the same vein but with a slightly different approach, the same applies to landing pages. This format is one of the most common and used to offer downloadable content that allows increasing newsletter subscriptions.
