AI is already everywhere

[asikurrahman]

These examples demonstrate an important point: You are already interacting with AI in your daily life, even if you didn't know it. And if you work in marketing, AI is much closer than you think: spam filters and email classification systems, for example, are powered by AI.

AI-Hubspot-TurinThe Intern
So, if you look beyond the sensational headlines surrounding these catchy terms, you find that machine learning is perhaps more like an intern than a Terminator.

An intern who never gets tired or distracted, and always shows argentina phone number lead up for work on time. They are not necessarily smarter than you, but they are faster and do not make mistakes. They do repetitive tasks very well, even on huge databases, freeing up your time to focus on more important or profitable tasks, optimizing the use of human intelligence.

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HubSpot and AI
HubSpot AI helps you automate marketing at scale, streamlines data management, makes content personalization easy, and powers your favorite HubSpot tools — without adding complexity.

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Data cleansing - Data cleaning
Data cleansing is the process you use to keep your data clean. Clean data means: data that is complete, correct, and relevant to your business. If your data is accurate, it allows you to make decisions based on the right and up-to-date information .
A clean database reduces email bounce rates, allows you to better personalize your messages, and makes it easier to automate your marketing processes.