Landing Pages Table in Organic Traffic Insights
Posted: Sun Jan 05, 2025 8:54 am
Let's say you run a B2B website and you use your blog pages to capture new leads for your sales team. You collect your leads by submitting a form that you record as a conversion.
The first step is to identify which pages to work on to get more conversions. Let's see how to use Google Analytics data with Semrush to do so.
Identify target pages to improve
You want a quick and easy way to evaluate the performance bangladesh phone number database of your most important pages and identify areas for improvement.
You can use Organic Traffic Insights in Semrush. It combines your engagement rate data from Google Analytics along with additional conversion count data and keyword data from Google Search Console and Semrush.
This is what you get:
Landing Pages Table in Organic Traffic Insights
You quickly spot a page that is generating a lot of conversions but whose traffic is declining. You know that if you can turn around the traffic decline, you could expect even more conversions.
Find your underperforming keywords
with the Organic Traffic Insights tool
Try it for free →
ADS illustration
Using Semrush to boost organic traffic
You've spotted a huge opportunity in a blog post that's seen a 39% drop in users coming from organic search.
You know your competitors write about similar topics, and your research confirms that two competitors have recently published blog posts on the same topic as this landing page.
Determine that you will need to target additional keywords within your page to give it more ranking opportunities.
You can find keyword opportunities in Semrush.
Here's how.
First, click on the 65 keywords linked in Organic Traffic Insights to see what keyword opportunities you may have on the page.
"65" keywords highlighted in Organic Traffic Insights
You spot an opportunity in row eight of the keyword list.
It's a relatively high volume keyword with a low difficulty score. So you work with your content team to create a new H2 on the page focused on this keyword.
Also use the Keyword Magic Tool to see if there are other keyword ideas your team should target. Enter a seed term to uncover new keyword opportunities.
Search with Keyword Magic Tool
As you expand your blog post by adding additional H2s targeting relevant keywords, you'll give your page additional opportunities to rank and attract traffic. You're well on your way to turning around your declining traffic and increasing your conversions.
Get started with Web Analytics
Web analytics is much more than just collecting data and sharing reports. It is an ongoing process and a commitment to making data-driven decisions.
Marketers who embrace analytics tools and an analytical mindset can uncover new insights and opportunities that help drive business outcomes.
Ready to try Semrush to build your analytics insights? Start your free trial today.
The first step is to identify which pages to work on to get more conversions. Let's see how to use Google Analytics data with Semrush to do so.
Identify target pages to improve
You want a quick and easy way to evaluate the performance bangladesh phone number database of your most important pages and identify areas for improvement.
You can use Organic Traffic Insights in Semrush. It combines your engagement rate data from Google Analytics along with additional conversion count data and keyword data from Google Search Console and Semrush.
This is what you get:
Landing Pages Table in Organic Traffic Insights
You quickly spot a page that is generating a lot of conversions but whose traffic is declining. You know that if you can turn around the traffic decline, you could expect even more conversions.
Find your underperforming keywords
with the Organic Traffic Insights tool
Try it for free →
ADS illustration
Using Semrush to boost organic traffic
You've spotted a huge opportunity in a blog post that's seen a 39% drop in users coming from organic search.
You know your competitors write about similar topics, and your research confirms that two competitors have recently published blog posts on the same topic as this landing page.
Determine that you will need to target additional keywords within your page to give it more ranking opportunities.
You can find keyword opportunities in Semrush.
Here's how.
First, click on the 65 keywords linked in Organic Traffic Insights to see what keyword opportunities you may have on the page.
"65" keywords highlighted in Organic Traffic Insights
You spot an opportunity in row eight of the keyword list.
It's a relatively high volume keyword with a low difficulty score. So you work with your content team to create a new H2 on the page focused on this keyword.
Also use the Keyword Magic Tool to see if there are other keyword ideas your team should target. Enter a seed term to uncover new keyword opportunities.
Search with Keyword Magic Tool
As you expand your blog post by adding additional H2s targeting relevant keywords, you'll give your page additional opportunities to rank and attract traffic. You're well on your way to turning around your declining traffic and increasing your conversions.
Get started with Web Analytics
Web analytics is much more than just collecting data and sharing reports. It is an ongoing process and a commitment to making data-driven decisions.
Marketers who embrace analytics tools and an analytical mindset can uncover new insights and opportunities that help drive business outcomes.
Ready to try Semrush to build your analytics insights? Start your free trial today.