You have two good reasons to do so
Posted: Tue Jan 07, 2025 4:22 am
it's much easier than creating new ones;
Search engines often reward updating old content. But be careful: it works if you have actually improved the content!
Practical tips:
regularly monitor your website performance, such as dwell time, traffic and user behavior (discover The Importance of Data Analytics in Digital Marketing );
look for the highest traffic content and check if it is updated;
Also edit your meta tags (title and description especially).
Examples of republished content:
create a video tutorial of existing content (discover the advantages of a motion graphics video );
update old posts and turn them into limited-time offers;
create lists based on information in a post;
rephrases a press release.
22) The ratio between the content of the page czech republic whatsapp resource and the html code must always be high... what does this mean?
This means that pages must be rich in textual content in relation to the HTML code present. A page with a small amount of content (text and images) is classified by search engines as a page that has little to offer, and therefore will rank poorly in search results.
The ratio considered is that between the text content and the HTML code, which must never be less than 25% (so 1 character of text for 4 characters of html code).
Here are some tips to avoid being penalized:
insert sufficient text into the page, easily readable and well structured/organized;
reduce HTML code by eliminating unnecessary comments and formatting ;
If possible, use CSS instead of HTML for formatting.
23) Use diverse content
There are many ways to create new content.
In addition to text, web content also includes images, videos, graphics, and audio files. Create content using all the different formats: blog posts, site pages, videos, webinars, etc.
Make the most of the variety of format options available. Visitors appreciate variety in content presentation.
Examples:
use infographics to illustrate complex topics;
create short, clear explanatory videos ;
publish case studies , in PDF format, of your most interesting activities;
conducts interviews , in audio format, with experts on relevant topics;
organize webinars on the topics most followed by your visitors.
Search engines often reward updating old content. But be careful: it works if you have actually improved the content!
Practical tips:
regularly monitor your website performance, such as dwell time, traffic and user behavior (discover The Importance of Data Analytics in Digital Marketing );
look for the highest traffic content and check if it is updated;
Also edit your meta tags (title and description especially).
Examples of republished content:
create a video tutorial of existing content (discover the advantages of a motion graphics video );
update old posts and turn them into limited-time offers;
create lists based on information in a post;
rephrases a press release.
22) The ratio between the content of the page czech republic whatsapp resource and the html code must always be high... what does this mean?
This means that pages must be rich in textual content in relation to the HTML code present. A page with a small amount of content (text and images) is classified by search engines as a page that has little to offer, and therefore will rank poorly in search results.
The ratio considered is that between the text content and the HTML code, which must never be less than 25% (so 1 character of text for 4 characters of html code).
Here are some tips to avoid being penalized:
insert sufficient text into the page, easily readable and well structured/organized;
reduce HTML code by eliminating unnecessary comments and formatting ;
If possible, use CSS instead of HTML for formatting.
23) Use diverse content
There are many ways to create new content.
In addition to text, web content also includes images, videos, graphics, and audio files. Create content using all the different formats: blog posts, site pages, videos, webinars, etc.
Make the most of the variety of format options available. Visitors appreciate variety in content presentation.
Examples:
use infographics to illustrate complex topics;
create short, clear explanatory videos ;
publish case studies , in PDF format, of your most interesting activities;
conducts interviews , in audio format, with experts on relevant topics;
organize webinars on the topics most followed by your visitors.