The process of advertising labeling and data transfer depends on how the advertiser places the ad.
VKontakte, VK Advertising and myTarget
Direct advertiser only. If the advertiser places ads independently through myTarget, VK Advertising, VKontakte advertising account, the data will be transferred automatically through the advertising account.
To comply with the law, a direct advertiser must take a number of steps:
1. Accept the offer of a legal entity in the advertising account.
2. Create campaigns as before. Each uploaded creative cambodia whatsapp automatically receives a token and the “Advertisement” mark, and ads are submitted for moderation.
3. At the end of each month of advertising display, data on ad broadcasts and the budget spent, as well as all accepted acts, are automatically sent to ERIR.
The direct advertiser only needs to check that all the information in the advertising account is entered correctly and accept the offer.
The process of sending data when displaying ads through Odnoklassniki, NativeRoll, Relap, Pulse and other VK services is organized in a similar way.
Advertiser and intermediary. If the advertiser works with a freelancer or agency, he can instruct them to mark and transfer information to ERIR. To do this, you need to sign an additional agreement with the intermediaries on consent to transfer the necessary data to ORD.
How an advertiser can label ads in different advertising systems
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