With inbound selling, your marketing team is likely already creating powerful content. In the process, brands can gain insights into what customers need and want at different stages, and use this information to strengthen content in a targeted manner, attract potential customers, and increase the number of conversions. You can also cultivate existing customers and simplify the marketing process by answering and educating buyers.
Photo from Internet
3. Establish long-term communication relationships with guests
Producing content not only builds credibility for the brand, it is also a medium for mutual communication. For example, readers can leave messages on social media or comment on blog posts. From these feedbacks, you can also create targeted content to "answer" them. This is a long-term communication relationship. Every message sent to potential customers is the basis of contact and a long-term strategy for brand growth.
Photo from Internet
4. Almost cost-effective
No matter what kind of marketing it is, cost-effectiveness still belgium whatsapp depends on business development. It is not difficult to understand that since most outbound sales advertisements involve third-party costs, TV advertisements require an advertising fee to be paid to the TV station, but the response may not be as high as the price. In addition, the current online content production The cost is also more affordable, so the cost-effectiveness of the two is naturally obvious.
Photo from reliablesoft
The above figure shows the cost of each potential customer of an American B2B company. Regardless of the company size, the cost of inbound sales is more than half the cost of outbound sales, and small businesses (within 200 employees) only spend 1 /3 costs to acquire leads.
Source: Reliablesoft , Outbrain
Want to learn more about digital marketing? In addition to signing up for the digital marketing workshops held regularly by AD-Linkage to learn more in person, you can also sign up online for the "Professional Certificate in Digital Marketing Practice" course recognized by the Government's Continuing Education Fund to master the best digital marketing models, establish and Execute an online digital marketing campaign now!
Understand customer needs and simplify marketing procedures
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