Learn some technical terms used in website development

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If you have decided to invest in creating, updating or developing a website for your company, but have questions regarding some technical terms, this glossary produced by the Recriativi team can help you.

1. What is website hosting? Does Recriativi recommend any hosting?
Hosting takes care of storing all the information needed to keep a website online. We recommend that you research the plans of the most well-known hosting servers and choose the one that best suits your company's needs.

2. What is a backup? How do I back up my website?
A backup is a security copy of all the content and structure mexico phone number list your website. To do this, you must contact the hosting server directly, which is responsible for all the website files.

3. My website is slow or offline. What should I do?
The hosting server is also responsible for the website's navigability, that is, the way it loads on each device it is accessed from. Recriativi has no connection with these technical issues and is only responsible for the website's development.

4. What is domain registration? If I don't have one, what should I do?
The first step to creating a website is to choose its “name”, which in this case we call “domain”. There are several websites that offer domain registration services, check them out .

5. How can I securely store my website's registration and hosting data?
It is extremely important that you always have all the access data to the Control Panel for both the website where you registered the domain and the hosting server at hand. Therefore, we suggest that you write them down in your computer's notepad and save them in a secure folder, send them by email or save them on your cell phone in an area that only you can access.

6. What is FTP?
The acronym FTP refers to File Transfer Protocol. It is a means of transferring files from the website to the hosting server and must be created together with the hosting.

7. What is SEO?
SEO stands for Search Engine Optimization and is a technique that uses keywords to develop a website so that it can be found by search engines. Check out the 12 essential digital marketing terms to help you understand more about this subject.

8. What are keywords?
These are the terms by which your company's products or services are most frequently searched for in search engines. Knowing the incidence of these terms can help your website be found more easily by customers. Want to learn more about this topic? Read the article on essential marketing strategies to increase your sales .

9. What is Google Ads?
Google Ads is a tool that allows your company's website to appear as an advertisement for customers when they search for predefined terms in Google search and Google Maps.

10. Does Recriativi work with Google Ads?
No, but if the client wants to develop ads via Google Ads, we have a partner who performs the service and we can work together to develop the campaign through well-designed marketing strategies.

11. What is Google Analytics?
This is a tool provided by Google that allows you to access your website's access data. To create a profile, after registering your website's domain, you must have a registered Google account with access to a Gmail email address. This data must be sent to Recriativi to install the code on the website. Recriativi does not measure access.

12. I want to create a corporate email account with my domain extension. How do I do this?
Creating emails with the registered domain is a service offered by most hosting servers, but you need to check whether there will be any extra costs. Recriativi recommends that email accounts be created by IT professionals who specialize in the subject.