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Promotion of sites with great semantics. Promotion of large sites

Posted: Wed Dec 04, 2024 10:20 am
by Raihan145
romoting sites with a large semantic core can be a difficult task. There are not so many approaches to working with big semantics, but we at SEO.UA will provide some tips that can help make the process more effective for now. Promotion of large sites is complicated by a number of factors. Among them, an important complicating factor is the large volume of information. To achieve the desired result, it is necessary to have a structured plan of action and clearly implement it.

What is big semantics? First, let's understand what big band database semantics is. Big semantics can be called the one where there are many clusters, and not exactly keys and unigrams. This is important, because many requests can simply be clustered on one page and progress on it, and the main difficulty of large semantics is precisely the presence of a large number of clusters. Portals, online stores, news sites, marketplaces, various aggregators, classifieds, etc. have a large number of clusters. It is believed that 300+ clusters or goods/offers, which can give up to 1200-2500 queries, and sometimes more than 10000 keywords, is already quite large semantics. Let's structure some information.

Big Semantics is 300+ clusters of 1200+ key queries to promote and monitor.

Who is most often faced with the issue of promoting sites with a large SI?
Marketplaces and various aggregators;
News resources and online magazines;
Online stores, including online pharmacies, storefronts, etc.;

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Portals and classifieds, etc.
What should be done with semantics?
Clustering. Cluster combined: by tops and logically;
Distribution. Separate commercial and information requests;
Frequency and competition. Wait for the frequency of requests and competition in the top for the necessary geo;
Decomposition. Prioritize and sequence work;
Unigrammization. Separate commons for all requests by unigrams.
General tips for promoting large sites:
Plan your semantic core: collect the maximum number of key queries that match your goals, and create a content plan and plan internal page optimization.

Create high-quality content: It is important to ensure that the content on your site is of high quality and is created strictly according to a content plan with deadlines. You should post only relevant, useful and interesting content for your audience. Don't just create content for bots, create content for people! Use keywords in the texts.

Use technical SEO: you need to ensure that the site is optimized for search engines, namely meta tags, titles, URLs and other elements. It is also necessary to make technically correct search engine optimization of the site by all parameters.