Various preferential treatment measures for cross-border e-commerce in China
Posted: Sun Feb 16, 2025 9:58 am
On March 18th, the Ministry of Commerce and six other departments jointly issued the "Notice on Expanding the Cross-Border E-Commerce Retail Import Trial and Stricter Implementation of Supervision and Management."
This notice states that the areas covered by the trial of preferential treatment for cross-border e-commerce retail imports will be expanded from the current 87 cities and regions to all cities and regions with free trade pilot zones, cross-border e-commerce comprehensive pilot zones, comprehensive bonded zones, import trade promotion innovation demonstration zones, and bonded logistics centers (Type B).
In addition, for goods imported through cross-border e-commerce under the bonded import model, preferential treatment will be implemented that makes it unnecessary to obtain import permits or registrations related to the goods, as they will be supervised as goods for personal use.
Furthermore, when Chinese consumers croatia whatsapp data purchase goods through cross-border e-commerce, customs duties are "0%," and value-added tax and consumption tax on imported goods are the usual 70%.
The low import tax rate for cross-border e-commerce is a major advantage when purchasing goods through cross-border e-commerce.
The upper limit for cross-border e-commerce purchases by Chinese consumers has also increased.
Previously, the upper limit for cross-border e-commerce purchases was 2,000 yuan (approx. JPY 32,000) per person per transaction, but this has been raised to 5,000 yuan (approx. JPY 80,000) per transaction.
Accordingly, the annual purchase limit has also been raised from 20,000 yuan (approx. JPY 320,000) to 26,000 yuan (approx. JPY 416,000).
China cross-border e-commerce import tax
In China, the market has grown significantly by giving preferential treatment to personal imports via cross-border e-commerce, and it can be said that we are now in an era where expansion into China is essential if you want to expand your overseas sales channels through cross-border e-commerce.
China's EC sale "618 sales" has begun
The "618 Sales" is a major early summer sale in China, held every year from June 1st to 18th. Pre-orders are currently open, with June 18th being the climax of the sale. In
2020, the sale saw great excitement with the issuance of a large number of coupons and live commerce, and the total GMV (gross merchandise volume) during the "618" period grew 43.78% year-on-year to approximately 8 trillion yen.
The majority of brands participating in the "618 Sales Festival" from overseas are from Europe and the United States, and last year there were approximately 25,000 brands participating from 92 countries and regions, mainly from Europe and the United States.
Laox, which is participating from Japan for the fourth time, predicts that due to the lingering restrictions on overseas travel, products that allow people to enjoy Japanese culture, such as sake and anime content products, will be a trend this year.
summary
Once the COVID-19 pandemic is over in China, we will likely see a rebound in consumption. In the meantime, we will also see an increased desire to purchase high-quality overseas products through cross-border e-commerce.
However, it is important to remember that China is shifting away from "cheap, poor quality" manufacturing to manufacturing that aims for high quality. This is the development of its industrial structure through superior IT technology.
If Chinese consumers can buy high-quality products from their own country at low prices, there will be no need for shopping sprees, and there will be no need to purchase through cross-border e-commerce. When
this happens, the products purchased from Japan will no longer be the currently popular makeup and beauty products, but original products that allow people to enjoy Japanese culture, such as anime characters.
This notice states that the areas covered by the trial of preferential treatment for cross-border e-commerce retail imports will be expanded from the current 87 cities and regions to all cities and regions with free trade pilot zones, cross-border e-commerce comprehensive pilot zones, comprehensive bonded zones, import trade promotion innovation demonstration zones, and bonded logistics centers (Type B).
In addition, for goods imported through cross-border e-commerce under the bonded import model, preferential treatment will be implemented that makes it unnecessary to obtain import permits or registrations related to the goods, as they will be supervised as goods for personal use.
Furthermore, when Chinese consumers croatia whatsapp data purchase goods through cross-border e-commerce, customs duties are "0%," and value-added tax and consumption tax on imported goods are the usual 70%.
The low import tax rate for cross-border e-commerce is a major advantage when purchasing goods through cross-border e-commerce.
The upper limit for cross-border e-commerce purchases by Chinese consumers has also increased.
Previously, the upper limit for cross-border e-commerce purchases was 2,000 yuan (approx. JPY 32,000) per person per transaction, but this has been raised to 5,000 yuan (approx. JPY 80,000) per transaction.
Accordingly, the annual purchase limit has also been raised from 20,000 yuan (approx. JPY 320,000) to 26,000 yuan (approx. JPY 416,000).
China cross-border e-commerce import tax
In China, the market has grown significantly by giving preferential treatment to personal imports via cross-border e-commerce, and it can be said that we are now in an era where expansion into China is essential if you want to expand your overseas sales channels through cross-border e-commerce.
China's EC sale "618 sales" has begun
The "618 Sales" is a major early summer sale in China, held every year from June 1st to 18th. Pre-orders are currently open, with June 18th being the climax of the sale. In
2020, the sale saw great excitement with the issuance of a large number of coupons and live commerce, and the total GMV (gross merchandise volume) during the "618" period grew 43.78% year-on-year to approximately 8 trillion yen.
The majority of brands participating in the "618 Sales Festival" from overseas are from Europe and the United States, and last year there were approximately 25,000 brands participating from 92 countries and regions, mainly from Europe and the United States.
Laox, which is participating from Japan for the fourth time, predicts that due to the lingering restrictions on overseas travel, products that allow people to enjoy Japanese culture, such as sake and anime content products, will be a trend this year.
summary
Once the COVID-19 pandemic is over in China, we will likely see a rebound in consumption. In the meantime, we will also see an increased desire to purchase high-quality overseas products through cross-border e-commerce.
However, it is important to remember that China is shifting away from "cheap, poor quality" manufacturing to manufacturing that aims for high quality. This is the development of its industrial structure through superior IT technology.
If Chinese consumers can buy high-quality products from their own country at low prices, there will be no need for shopping sprees, and there will be no need to purchase through cross-border e-commerce. When
this happens, the products purchased from Japan will no longer be the currently popular makeup and beauty products, but original products that allow people to enjoy Japanese culture, such as anime characters.