Email Marketing Analytics:

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Native Platform Analytics: WeChat, Weibo, Line, and KakaoTalk all provide analytics dashboards to track the performance of your official accounts and content. Monitor follower growth, engagement rates, and reach.
Third-Party Social Media Management Tools: Platforms like Hootsuite or Sprout Social often offer more comprehensive analytics across multiple social media channels.
CRM Analytics:
Your CRM (e.g., HubSpot, Salesforce, Zoho CRM) is crucial for tracking leads through the sales funnel, attributing conversions to specific marketing

Platforms like Mailchimp or Sendinblue provide data on dentist phone number data open rates, click-through rates, conversion rates, and unsubscribe rates for your email campaigns targeting Chinese expats.
Landing Page Analytics:
Tools within your landing page builder (e.g., Unbounce, Leadpages) or integrated with your CRM can provide insights into conversion rates, form submissions, and user behavior on your landing pages.
3. Analyze Data to Gain Insights:

Identify Top-Performing Channels and Content: Determine which platforms and types of content (e.g., blog posts, videos, infographics in Simplified Chinese) are driving the most traffic, engagement, and conversions from your target audience. Allocate more resources to these high-performing areas.
Understand User Behavior: Analyze how Chinese expats interact with your website and landing pages. Identify drop-off points in the conversion funnel and areas where users might be experiencing friction.
Evaluate Localization Efforts: Assess the performance of your localized content and campaigns. Are Simplified Chinese landing pages converting at a similar rate to your primary.