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Google Ads is an effective and personalized

Posted: Thu Jul 10, 2025 10:06 am
by joyuwnto787
Learning more about how to use remarketing ROI in way to ensure your campaigns are well-targeted and can generate increasingly better results for your brand.

Remarketing is a digital marketing strategy that involves displaying personalized ads to people who have already visited your website or interacted with your business in some way, but have not yet purchased what you offer.

The goal of remarketing is to remind these people about your business and shop encourage them to return to your website to complete the desired action . It's done through online advertising platforms, which allow you to target audiences based on their behavior.

The most commonly used platforms in these cases are Google and Facebook Ads. There, remarketing ads typically include personalized images or messages that encourage people to return to the site and complete the desired action.

ROI, in turn, is a metric used to evaluate the performance of a marketing campaign or financial investment, whether from an industrial machinery maintenance company or any other segment.

The term stands for "Return on Investment" and is calculated by dividing the profit generated by the campaign or investment by the total cost of the campaign or investment. ROI allows companies to assess whether their investments are generating profit or not.

If the ROI is high, it means that the company's campaign or investment in question is generating significant profit compared to the initial investment, which is a good indication that the strategy is working and the company is making good profits.