How do AI, hyper-personalization and proactive marketing work to increase consumer wallet share?

Share, analyze, and explore game data with enthusiasts
Post Reply
[email protected]
Posts: 50
Joined: Wed Dec 11, 2024 3:13 am

How do AI, hyper-personalization and proactive marketing work to increase consumer wallet share?

Post by [email protected] »

Today's artificial intelligence solutions use machine learning to make personalization technology more accurate and detailed, such as Appier's AIQUA , which can help marketers obtain data and insights through cross-platform methods, and then provide truly customized recommendations and offers, creating high-level Personalized experience.

The platform provides highly personalized technology to enhance customer lifetime value. It not only analyzes customer data on the website, but also provides comprehensive data off the website belgium whatsapp number data 5 million and outside the application to completely explore customer interests, preferences and shopping behaviors online. . You can use this deep insight to provide highly personalized recommendation lists, thereby driving customers to purchase.

Image'

The benefit for marketers is to achieve higher conversion rates and reduce consumers’ purchase time to increase profits. For example, a customer often buys clothes on everythingshopping.com, but when he wants to buy children's clothes, he turns to babybuy.com; AI can help everythingshopping.com analyze the customer's consumption behavior outside the website (such as: babybuy.com) to determine the factors that increase the conversion rate. This data can help everythingshopping.com identify and classify consumer groups in more detail, and then deliver personalized and more relevant recommended content to consumers through different devices (assuming that when children’s clothing is launched in the future, it can be own website for recommendations).
Post Reply