1.- Duplicate data
One of the main obstacles to data cleaning is duplicate data . This is data that can occur because there is inconsistent data entry and, secondly, because there are various channels through which contact information enters. Now, there are different tools that can help us eliminate this duplicate data. For example, Google Contacts offers this function for free, merging contacts and detecting all those that are duplicated.
If you have never deleted duplicate data before, you will most honduras phone number list likely need to manually review it as well. Even if it takes time, it is necessary. In passing, we would like to remind you that the best solution is to prevent and comply with certain criteria when entering new data. To do this, we recommend the following guidelines:
Use specific tools such as Dedupley .
Use tools for data validation via email. For example, Experian Data Quality has specific programs to achieve this goal. It is also capable of analyzing telephone numbers in bulk.
To avoid having duplicate contacts, you can use synchronized tools to delete information from different platforms and not have to enter said information in both.
2.- Verification of new data
Another essential point in data cleansing is to verify new data that enters . It is therefore necessary to implement a comprehensive system throughout the company that makes it possible to have new and updated data that, at the same time, enters our business correctly. In this way, we can ensure that our team always complies with certain information fields or make some fields mandatory when creating a contact record. In this way, there will be no missing information and, in the same way, there will be no duplicates.
Another possible option is to set up contact synchronization between the CRM and other similar tools . This way, we can ensure that the management platform and other similar platforms have the same information. This is an effective way to avoid errors when entering new data into the system.
