The slogan , along with the logo, is the element that makes a brand's recognition possible. A slogan is not only an important part of a branding strategy , but it is also crucial in determining a company's long-term success. Therefore, it must be carefully developed so that it can have the desired impact.
What should my slogan be?
Creating a slogan is not an easy task, especially when it has to encompass the identity and culture of a company. And not only that, since a slogan must also be simple and make a great impression, since this way it will be easy to remember.
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The tips .
1. Know your purpose.
An exceptional slogan is one that uniquely philippines whatsapp number data describes your brand. To achieve this you need to ask yourself the following questions:
What is my business?
What does my business do?
What can my business offer that the competition can't?
2. Unique description.
Make sure your slogan is completely original. This authenticity will express what separates your company from the competition.
3. Know your audience.
Determining your audience is crucial. This is because your slogan should be composed according to the audience you intend to reach. By understanding your potential customers, you will be able to communicate the message of your slogan more effectively.
4. Use repetitive sounds.
Your slogan should be emotionally moving. To do this, you can use resources such as alliteration and rhyme. Concise messages that are guided by a rhythm are pleasant to read as well as to listen to.
5. Avoid exaggeration.
Your slogan should be simple, and to do this, you need to be honest. That is, be precise and express what your company really is. Don't get carried away by exaggerations, as these can be great demotivators.
10 tips for creating a memorable slogan.
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