What are hybrid events: advantages of this new trend

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After almost two years of the pandemic, we can say that there are new habits and ways of using technology that are here to stay, sometimes out of obligation and sometimes out of devotion, as is the case with hybrid events . At Bannister Global, we declare ourselves fans of this new event format that perfectly combines the best of in-person events with the online world.

We are not the only ones, as these types of events phone number list malaysia have become one of the biggest content marketing trends for 2022.

Mobility restrictions between countries, autonomous regions and provinces, as well as constant new regulations regarding indoor capacity, have promoted hybrid events , a new way of marketing that has brought a breath of fresh air and dynamism to traditional in-person events.



In recent months, many companies and entities have decided to organize or participate in hybrid events, as the advantages are many. But let's start at the beginning. In this post, we are going to explain what a hybrid event is and everything you need to know to find out if they can fit into your marketing strategy.