Ecological approach and social responsibility
In 2025, customers will pay more attention than ever to how online stores treat the environment and what role they play in social issues. Eco-trends such as sustainable production, plastic minimization, eco-friendly packaging or supply chain transparency will become the basis of many brands' strategies. And it's already happening.
Artificial Intelligence in Customer Service
AI (artificial intelligence) and chatbots will become an integral part of customer service. Automatic responses, 24/7 support, and problem-solving without human intervention - all of this will ensure that users can count on their issues being resolved quickly, which will significantly affect their shopping satisfaction.
