Preparing messages, ABM strategy for LinkedIn with sequences Contacting via LinkedIn is one of the tactics that works best in direct sales, especially in B2B. To do this, I am going to show you the content that you should switzerland telegram data include in your messages when contacting your potential client. First message (after contacting): Introduction and reason for message Attention-grabbing introductory phrase.

More extensive and relevant explanation about your company/sector Provide some relevant and interesting information Reason why you have contacted him and why you have written to him. Request a 5-minute meeting/call. Second message (if you haven't answered the first one): Provide a little more information Say hello and explain that you have already contacted him and that you are contacting him again to give him more interesting information. Attention-grabbing introductory phrase.