Indicate what you are using the photos for
Posted: Sun Dec 15, 2024 9:17 am
1. Indicate what you are using the photos for
2. Consider the target audience
3. Send examples of photos that you like
4. Let us know how many photos you need
5. Share the corporate identity document with the photographer
6. Set a deadline for the photos
7. Arrange permission for photography
8. Provide the photographer with practical information
Telling a corporate photographer that you want “good photos” usually doesn’t cover it.
A successful photo shoot starts with a good photography briefing. This ensures that the photographer creates images that match the marketing and communication objectives and the wishes you have. The more specific you are about the type of photos you are looking for, the better those images will match what you have in mind. An effective photography briefing must meet the following requirements:
Inform the photographer about the purpose of the photos. What are they for? What are you going to use them for? Where are they going to be placed and what do you want to convey with them?
It is also important to know what the specifications are if you want to have a portrait photo taken for a magazine, for example. If there is only room for a small format photo, it is not convenient oman telegram data for the photographer to photograph the person to be portrayed from head to toe. You can then ask the photographer for a photo that is taken close-up.
Or maybe you want to place a text over a photo. If the photographer knows this, he can take this into account in the composition and background of the photo.
All information is important. Don't just give ideas at random hoping that a suitable photo will eventually come along. The more information you can share with the photographer, the better he can think along about the type of images that will help achieve the goal.
Not sure yet what you're going to use the photos for? Tell the photographer. He or she can then take several photos of the same setting, which you can use in different ways later.
2. Consider the target audience
It is important to know who exactly you want to address with the photos. It makes a big difference if you are taking photos for a younger target group that looks at influencers, or if you want to address seniors of 70+. This is largely determined by the setting and style of a photo. Think about what the target group finds important and share this information with the photographer.
2. Consider the target audience
3. Send examples of photos that you like
4. Let us know how many photos you need
5. Share the corporate identity document with the photographer
6. Set a deadline for the photos
7. Arrange permission for photography
8. Provide the photographer with practical information
Telling a corporate photographer that you want “good photos” usually doesn’t cover it.
A successful photo shoot starts with a good photography briefing. This ensures that the photographer creates images that match the marketing and communication objectives and the wishes you have. The more specific you are about the type of photos you are looking for, the better those images will match what you have in mind. An effective photography briefing must meet the following requirements:
Inform the photographer about the purpose of the photos. What are they for? What are you going to use them for? Where are they going to be placed and what do you want to convey with them?
It is also important to know what the specifications are if you want to have a portrait photo taken for a magazine, for example. If there is only room for a small format photo, it is not convenient oman telegram data for the photographer to photograph the person to be portrayed from head to toe. You can then ask the photographer for a photo that is taken close-up.
Or maybe you want to place a text over a photo. If the photographer knows this, he can take this into account in the composition and background of the photo.
All information is important. Don't just give ideas at random hoping that a suitable photo will eventually come along. The more information you can share with the photographer, the better he can think along about the type of images that will help achieve the goal.
Not sure yet what you're going to use the photos for? Tell the photographer. He or she can then take several photos of the same setting, which you can use in different ways later.
2. Consider the target audience
It is important to know who exactly you want to address with the photos. It makes a big difference if you are taking photos for a younger target group that looks at influencers, or if you want to address seniors of 70+. This is largely determined by the setting and style of a photo. Think about what the target group finds important and share this information with the photographer.